Andrey Potekhin or “The Russian Dude”. They say, that when he was born he created a generator which used the energy of his scream to power the hospital. Future Lions didn’t exist at that time, unfortunately.
His strength is digital advertising and production. There are rumours that he is a nice writer too. At least, that’s what his dad said when he received Andrey’s e-mail with a request to join Miami Ad School Europe.
“The Russian Dude” has a bachelor’s degree in management. As he wrote in his little digital diary, he did it to get some skills for being CD in a few years. No one saw that diary.
He spent one year travelling around Europe for his internships. Soon he is going to publish 3 volumes of jokes about Russia that he has collected during that time.
When he was young, he used to be a football player. Well, at least he can prove it with this Nike commercial that he took part in.
What is he going to do next? Well, he is Russian. He keeps this as a secret written on the Bottle of vodka hidden somewhere in Siberia and protected by the bears who are playing on the little guitars. But that's what we know for sure: he will bring a new wave and spirit into his future agency and will work his ass off to make his agency successful. That much we know.
2010-2014 HIGH SCHOOL OF ECONOMICS, Saint-Petersburg, Russia (Management program)
Oct 2015 - Dec 2015 Creative intern UNCLE GREY Copenhagen
Jan 2016 - Mar 2016 Creative intern SERVICE PLAN Hamburg
April 2016 - June 2016 Creative intern McCann Stockholm
April 2016 - June 2016 Creative intern Le Berau Stockholm
April 2016 - June 2016 Creative intern Ingo Stockholm
April 2016 - June 2016 Creative intern Saatchi & Saatchi Stockholm
November 2016 - August 2017 Junior Creative elbkind Berlin
September 2017 - ... Creative / Art Director elbkind Berlin
Econ Megaphone Award ("A Guide to Growing Up.")
ADC Germany 2017 Silver nail (The Telegraph "The Telegif")
ADC Germany 2017 Silver nail (Swiftkey "Sinciput")
ADC Germany 2017 Bronze nail (Amnesty International "News For Good")
New York Festivals 2017 Third Prize Award ( The Telegraph "The Telegif")
D & AD NEW Blood 2016 wood ( The Telegraph "The Telegif")
CLIO Awards 2016 bronze ( The Telegraph "The Telegif")
ADC Germany 2016 - bronze ( Tesco "Smart Tag" )
Future lions 2016 - shortlist ( Penguin"Knowledge Exchange" )
Future lions 2016 - shortlist ( Swiftkey "Sinciput" )
Danish Digital Award (Dansk Markedsføring) shortlist (Cheapflights "The Stuntman")
Future lions 2015 - shortlist ( Tesco "Smart Tag" )
Fluent English, Russian
German ( beginners level)
Rapid Prototyping basic level